Thursday, July 28, 2005

Air America Radio up 140% in LA

Air America Radio up 140% in LA, eating up Rush Limbaugh’s audience

The conservative echo chamber believes Air America Radio is going down like Jeff Gannon on an overnight press-pass to the White House. Left-wing talk radio they said, was over before it began. But like all so-called wisdom coming from the GOP noise machine, you better check the facts before you believe it. It turns out that contrary to conservative spin and wishful thinking, Air America, barely a year old, is building an audience and starting to eat in to the market share of conservative talkers who have been around for decades.

Byron York wrote on, “The latest radio ratings are in and they show continued bad news for Air America.” But York cited only New York ratings where Air America’s share held firm at a 1.2 rating, at a time that nearly all political talk in New York (and indeed the whole country) showed a decline in the first quarter of 2005. (Rush Limbaugh’s ratings tanked by 25% in New York).

In the fourth quarter of 2004 Al Franken's ratings in New York were 44% of Rush Limbaugh's. In just 3 months that ratio rose to 60%; that is bad news, but not for Air America. In the same New York Winter 2005 ratings, Air America's Randi Rhodes on in the crucial afternoon drive-time, went up 33%, while the conservative talk shows in same time slot on WABC and WOR each went down 33%. Air America's evening show, “The Majority Report” starring Janeane Garofalo and Sam Seder went up 100%; while the WOR show in that time slot was flat and the WABC show went down 33%. In total audience, “The Majority Report” was the number one talk show in New York City in its time slot.

While knocking Air America in an op-ed piece for the LA Times another right-wing nutcase tried to make the silly comparison between Air America Radio and conservative Bill Bennett's morning talk show, which was launched at the same time as Air America. Bennett, the right wing ethic czar turned gambling addict “reaches nearly 124 markets,” he said. However, there are several hundred conservative talk stations across the United States and for Bennett to land on 124 of them, is not that big a deal.

In order for Air America programming to be heard on any radio station, that station must first take the significant step of changing its format. Getting more than 67 and counting radio stations to change everything they broadcast, 24 hours a day, seven days a week, for the opportunity to carry Air America's programming is far more substantial an accomplishment than getting 124 right-wing radio stations to switch out one three-hour conservative talk show for another.


Blogger PoliShifter said...

Its all I listen to any more; its great. I dig Stephanie Miller, Ed Shultz, Al Franken, and Randi Rhodes.

I used to listent to KFI all the time and I kept asking myself "why"?

John&Ken and Bill Handle are ok but Air America is really the only station that discusses the topics I am interested in.

10:18 AM  
Blogger Joe Democrat said...

Long live Air America! And now we get Al Franken on the Sundance Channel (Digital Cable). I'm liking it.

3:22 PM  
Blogger halcyon67 said...

I don't get Air America in my area. I don't know why, Pittsburgh is one of the most Democratic and Liberal cities in the world. Instead I am stuck with 104.7 Conservative Talk with Hannity, Savage, Boortz, Quinn, and KDKA with Honsberger. Also, ABC Radio with all of those right wing snot morons. However, I do listen to it live on the net.

Air America is kicking ass. Rhandi Rhodes is probably my favorite, then the Majority Report. Franken isn't too bad either.

8:24 AM  
Blogger PoliShifter said...

Wak up and smell the dictatorship...

hmm...smells like John Bolton.

8:25 AM  
Blogger halcyon67 said...

Smells like an oligarchy to me.

10:36 AM  
Blogger Chairman eDog said...

I'm gues they're spending their money wisely.

3:00 PM  

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